The following is an example of an excellent online marketing job!
The Leeson Inn is a hotel in downtown Dublin. The hotel’s official name is somewhat of an enigma because it is variously referred to as “Leeson Inn”, “Leeson Inn Downtown” or “Leeson Inn Downtown Dublin” on the myriad of sites that refer to it. Read more…
Reputation management advice articles usually boil down to a rudimentary set of instructions: According to most articles all you need in order to bring a positive result to the first page of results for your name or your company’s name on popular search engines, is to open a blog or two, promote them on a gazillion social media sites and link between them. That might do the job if your company name is not Coca Cola or you are not Steve Balmer or the negative articles you are seeking to replace are not featured on CNN’s homepage. However, no one tells you what not to do. Read more…
The Changing Nature of Personal Information
Americans continue to expect control over their personal information,
but have softened some of their views about privacy.The nature of personal information is changing in the age of Web 2.0
Searching for Self: “Curiouser and Curiouser”
47% of internet users have searched for information about themselves
online, up from just 22% five years ago. Read more…
Internet users are becoming more aware of their digital footprint; 47% have searched for information about themselves online, up from just 22% five years ago. However, few monitor their online presence with great regularity. Just 3% of self-searchers report that they make a regular habit of it and 74% have checked up on their digital footprints only once or twice. Read more…
Within days of registering our new website www.reputationfixer.com we were contacted by large and small companies as well as individuals, who had suffered from a negative search result on Google. One caller described how his reputation was being threatened by an article written over 15 years ago which had recently reappeared in a search for his name. He is concerned that when his job performance is under review, this derogatory news item could serve as a basis for dismissal or hamper his chances for advancement. Read more…
Menachem Rosenbaum, Director of ORM services at Reputation Fixer www.reputationfixer.com announced that he has registered the company’s latest web site designed to help their growing client list combat the danger of negative search results on Google. Read more…
A blogger, disgruntled customer or newspaper story can ruin a reputation which took years to build. We can undo the damage through online reputation management.
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